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3 SEO Components: parts of the whole
Search engine optimization (SEO) consists of components. Wood splinters now fly here and there, because such a large open door has rarely been shattered. Does not everything consist of elements? Yes, but it is convenient to know which of these are essential and manageable. Components of a website In a previous article on SEO three parts were mentioned that are essential to be found by search engines: the text component (keywords, unique content, etc.) the indexation component (overview for visitors and search engines) the popularity component (relevant for visitors and search engines) It would have been easy to put a link to that article, but we do won’t. If the…
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How Clear Goals Impact Achievements
Imagine yourself – you’re sitting at a restaurant. You are hungry and want to eat and enjoy a good meal. So the waiter comes and gives you a menu, and in you will see a selection of over 100 dishes. Some dishes sound good, other sounds less tempting. You don’t really know what you want, then after long consideration, go to for a dish with an exotic name Grenouilles Provençale. You are not sure what it is, but you trying something new today.The waiter nods appreciative, and after a while he comes back with the meal you ordered. Now that you see it, it dawns on you that you have…
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How to Stand Out in Gmail? Renewed Promotions Tab Are Here!
The new “Gmail Promotions Tab” was introduced by Google on December 5, 2018, and gives email marketers new opportunities that you should not miss! The extension gives you extra chances to stand out within the Promotions Tab, wherein the old version of Gmail Tabs sometimes was noticed with more difficulty. The updated Tab has more visual capabilities and makes it more efficient and effective to inspire subscribers with images and offers within Gmail. Read on about how you can benefit from this immediately. The Gmail Tabs function In 2013, Google announced that emails in Gmail would be classified in the user’s inbox. The Gmail Tabs feature ensured that your emails…
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Can You Take SEO Marketing Into Your Hands?
Search engine marketing is necessary! This is easily said, but what is actually said quickly? We are talking about the means of getting websites to be found, and that does not necessarily have to be the ‘Far from my bed show’ — a look at search engine marketing. I can also do search engine marketing all by myself? The starting point when looking at search engine marketing is that we all have or use a website. In both cases, we can not do without a handy checklist. The structure of this list is based on what we have to keep in mind in order to go to a working website.…
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Is WordPress the right blog platform for you?
I often get questions about WordPress, especially via social media. Many wonder if WordPress is good and if it’s, in fact, the best blog platform. You might also wonder if WordPress is right blog platform for you? To answer that question, I have been helped by Jon Jens, who runs his blog for over 10 years now. Jon is, in fact, also my partner, so I think it’s really fun to be able to get him to contribute a blog post on loreleiweb.com! Jon is a very experienced programmer, and after we gave up our jobs and moved to Thailand, he started running his own business. He focuses on the…
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4 Marketing Mistakes That Cost You Money
Marketing is not expensive if you get back the euros you spend. Marketing campaigns will only become costly if you cannot convert the euros you spend into profit. In order to set up successful marketing campaigns, it is first important that you know what you should not do. In this article, we discuss four common marketing mistakes that can cost you money. Only when you can avoid these mistakes can you start creating profitable campaigns with long-term results. 1. You focus on the product instead of on the client One of the biggest mistakes a company can make is focusing on how great they are, instead of on how to…
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Merry Christmas to Our Blog Readers + A Surprise!
Christmas is just around the corner and the year is almost over. It’s been a remarkable year for LoreleiWeb.com blog, with new partners, new authors, and many more new followers on social media: we are pleased with how this year turned out, and we are grateful for every small milestone we managed to pass. We want to use this opportunity and wish everyone a Merry Christmas and a lot of happy festive moments in these last days of 2018! Halfway through December, LoreleiWeb.com passed a magical new milestone of 98,000 followers and fans. Incredible how more and more people discover Lorelei Web through social media, Google and other search engines.…
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10 Popular Questions & Answers About Instagram Stories
Someone loves Instagram Stories, and thinks it’s the funniest feature. Others hate it and think it’s foolish and useless. No matter what camp you belong to, Instagram stories are coming to be, and something you should definitely consider using if you do not do so already. Instagram stories have been around for a couple of years now, but there are not too many guides on how to use it. Tips and things tell you what’s wise to do, and what’s not. It allows you to ask many questions and get some answers. I often get questions about Instagram stories, and I see that there are many of the same issues…
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Is MailChimp The Right Email Platform For You?
One of the biggest email campaign providers on the internet at the moment is MailChimp. Recognized as the leading software for beginner bloggers, due to its free account for startups, it also comes packed with an easy-to-use interface and deployment features. Moreover, it comes with a big database of knowledge to teach you how to use it. So, why should you market to your customers through email, and why would you choose MailChimp? Email Marketing Let’s start with email marketing as a general topic. Creating a list of subscribers is an excellent idea to produce loyal clients. The potential is held in getting someone’s email and that the person permits…
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How Many Followers on Social Media is “Enough”?
You can, of course, buy followers on social media and also purchase traffic for your blog. You may have seen those profiles on Instagram that say “Get a free iPhone now, just follow my page.” By getting people to like their profile, they are building up a base of followers. When they reach a certain number, they sell the profile to someone who is interested in buying or beginning offering advertising space. Some Instagram and Twitter accounts have over a million followers, and that is not just celebrities, but so-called “influencers.” But is it really such a big deal if you have a few millions of followers? Is it the…
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How to Earn More With Your Blog?
Do you want to set aside your 9 to 5 job and earn money with your WordPress blog instead? This is possible with the right strategies! In this article, we describe four different methods to generate an income with blogging. How to make money with your WordPress blog? 1. Ads When it comes to making money with your WordPress blog, advertising is probably the easiest way. You can start displaying ads from, for example, Google AdSense, Google’s own advertising network. The nice thing about Adsense is that you do not have to have substantial visitors volumes to participate in the program. Ads can start showing within 10 minutes of installing…
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How To Build a Relationship With Prominent Influences?
Do you wish to connect with influencers in your niche? Many approach it the wrong way. Forming a relationship with local influencers is something you need to get right. Well, it’s among the best ways to grow your audience and brand. And hopefully, you’ll wind up with a few new friends too. You may even damage your blog and your brand. Before I dig into specific methods for connecting with influencers, let’s get clear about what not to do. The Incorrect Way to Approach Influencers Getting to know influencers is not about using ‘a system’ or ‘formula’ to make connections. Tools are available that allow you to set up a…
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The New PageSpeed Insights: A Perfect 100 Is Now Yours!
Google PageSpeed Insights has recently received an update, and it’s better than you have anticipated. Achieving a perfect score of 100 is now a lot easier and I was actually surprised, how well I had scored on the new platform. This is primarily good news for internet agencies and freelancers who offer speed optimization and SEO. We all know that explaining the scoring system to your clients is always a bit tricky and hearing your client say: “Why does my website only score 76? That is only average?” can lead to a lot of unnecessary misunderstandings. Your client won’t be happy if he just paid you $10,000 and his site…
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What’s new in WordPress 5.0?
It’s here! It took a while, but WordPress 5.0 has been released today. Update your blog right away, if you were waiting for this big milestone! Ho ho, not so fast this time. In this article, I’ll show you what has changed and what is going on with it. WordPress 5.0 is a milestone WordPress 5.0 “Bebo” is now available for download. This update, named after the Cuban jazz musician Bebo Valdés, is a big milestone for WordPress. The Classic Editor is hereby replaced by the new Gutenberg editor. It is not for nothing, that it took so long before we stepped from 4.9 to 5.0. This has everything to…
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A Complete Guide to Multilingual SEO
When targeting global markets, you want to make it easy for users of diverse languages to get the right version of your website via Google. In summary, you have to publish only accurately translated, SEO optimized pages and also make sure they are available to the appropriate users. In this blog post, you will have a brief look at the best methods in multilingual SEO, which will help you reach out to new audiences. What is multilingual SEO? First of all, it’s necessary to define the distinction between multiregional and multilingual SEO. The first one refers to SEO methods that optimize a website for visitors in various geographical zones. The…
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10 Tips For Getting More Newsletter Subscribers
Are you looking for ways to get more newsletter subscribers? In this article, we will share the best tips on how to grow your subscribers list without paying heavy fees for advertising. Before we get started, we recommend you to double check, if you have an excellent opt-in plugin for WordPress. The best opt-in plugins are easily linked to your e-mail service and can help you collect e-mail addresses in various ways. After many years of experience with internet marketing, I can honestly recommend Bloom email marketing plugin from Elegant Themes. It comes packed with tons of beautiful designs, automatic pop-ups and fly-ins, flexible subscription options and awesome stats interface…
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How to Start a Blog?
How to Start a Blog, really? Have you been planning to start a blog for some time now, but don’t know where to begin? In this guide, you will learn how to get all the technical elements sorted out within twenty minutes. But first: why would you actually start a blog in 2019? Does a blog still make sense? Blogging is no longer just a hobby, but also a lifestyle. Successful bloggers enjoy an amazingly comfortable lifestyle with “freedom” being the keyword. Yet at the same time, this is a kind of work that is never finished. LoreleiWeb.com is over 12 years old (!) yet I am constantly working on…
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Mullenweg’s Reaction to Gutenberg Critics Will (Not?) Please You
After a series of more than 5 beta versions, the WordPress 5.0 Release Candidate was rolled out last weekend. According to Gutenberg stats, more than 1.1 million WordPress websites have now installed the Gutenberg plugin. Besides, over 980,000 blog posts were written with the new editor. But these are still modest estimates because only WordPress.com sites and sites that run Jetpack are included. In reality, the figures are even higher. But there are still a lot of Gutenberg critics who think that Gutenberg is far from ready for an official introduction. Planning WordPress 5.0 The changes to the Release Candidate are described in Gutenberg’s 4.5 release post last week. An…
This is the diary of an online entrepreneur
